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Plately AI – Pre-Launch Privacy Policy

Last updated: 1 June 2025

Plately AI ("Plately," "we," "our," or "us") respects your privacy. This policy explains what data we collect on this landing-page wait-list, why we collect it, and how you can exercise your rights under the EU / EEA General Data Protection Regulation ("GDPR") and Norwegian law.

1. What we collect — and why

Data categoryWhat it isPurposeLegal basis (GDPR Art. 6)
Email address (supplied by you)hello@example.com• Send product-launch updates, beta invites, and relevant progress newsConsent (Art. 6 (1)(a))
Basic analyticsIP address, coarse location (city), device type, pages viewed• Understand site traffic • Improve copy & UXLegitimate interest (Art. 6 (1)(f))—optimising our website
Server logsDate/time of request, user-agent• Detect abuse and ensure site securityLegitimate interest—security

No payment data, user-generated content, or behavioural profiling is collected at this pre-launch stage.

2. Cookies & third-party tools

Tool / providerWhat it doesOpt-out?
Google Analytics 4 (USA)Sets first-party cookies to measure page views, session length, and referrersYes – cookie banner "Reject analytics" disables GA
AWS Amplify (EU region)Hosts the site; stores log filesn/a (strictly necessary)
Supabase (EU region)Stores wait-list emails in an encrypted databasen/a (strictly necessary)

We do not use marketing pixels or cross-site advertising cookies.

3. How long we keep your data

DataRetention rule
Email addressUntil (a) you unsubscribe, or (b) 12 months after final launch email—whichever comes first
Analytics & log data14 months, then aggregated or deleted

4. Your rights

You can, at any time:

  • Access the personal data we hold about you
  • Correct inaccurate data
  • Delete your data ("right to be forgotten")
  • Withdraw consent for launch emails (unsubscribe link in every mail)
  • Object to analytics processing
  • Complain to the Norwegian Data Protection Authority (Datatilsynet) if you believe we mishandle your data

To exercise any right, email privacy@plately.com—we'll reply within 30 days.

5. International data transfers

Email addresses are stored on Supabase servers located in the EU. Google Analytics data may be processed in the USA under Google's EU Standard Contractual Clauses. By using the site you acknowledge these transfers.

6. Security measures

  • TLS encryption (HTTPS) for all traffic
  • Encrypted storage (AES-256) for the wait-list table
  • Least-privilege IAM roles on AWS & Supabase

No internet transmission is 100% secure, but we take reasonable steps to protect your data.

7. Children

This site is not directed to children under 16. We do not knowingly collect their data. If you believe a child has joined the wait-list, contact us for immediate deletion.

8. Changes to this policy

We may update this policy as we move from wait-list to live product. Material changes will be announced by banner on the site and via email to subscribers at least 14 days before they take effect.

9. Contact

Plately AI
Apotekergata 10, 0180 Oslo, Norway
Email: privacy@plately.com

(For legal notices: legal@plately.com)

Thank you for trusting us with your email. We'll keep the comms useful, the data safe, and the legal bits clear.